Browsing CategoryBusiness

Taming the Fickle Giant: How A Secure Website Strengthens Customer Retention

So you are a business owner, with an eCommerce website. The website has all the product information, images and everything else that a customer needs to know. But the looming marketing question always remains – how do you keep your customers interested in buying your products or enjoying the services offered? The role of buyer security in customer retention Customer retention can be defined and categorized in different parameters and levels – product loyalty, business confidence, market preference and even network influence. However, it may also boil down to one very important and seemingly overlooked factor – security. Because the…

Are You Accidentally Turning Away Potential Ecommerce Customers?

Driving traffic to your ecommerce website through paid and unpaid marketing efforts is important. But it’s what site visitors do once they get there that really matters for your bottom line. If you have tens of thousands of visitors each week but few sales, it’s a wake-up call you need to make changes to your site to boost conversion rates. Ask yourself: Are you accidentally turning away potential ecommerce customers with something you’re doing—or not doing? Nearly every online merchant can do something to optimize their sales funnel in the hopes of turning more visitors into bona fide customers. Metrics to Gauge…

2 Powerful Ways You Can Increase Employee Performance and Productivity

The workplace is a challenging environment for everyone. It’s challenging for employers who feel frustrated about paying disengaged workers. It’s challenging for employees who feel discouraged by the unrewarding nature of their work. And it’s a challenge for the company itself because it’s struggling in a fiercely competitive marketplace. Fortunately, the situation is not as dire as it might appear to be. Many effective solutions have been created like applying innovative management techniques to engage workers and the use of software that measures performance. Let’s take a look at how employee performance and productivity can be improved by engaging the workforce and by measuring job…

Yet More Regulatory Changes that Could Impact a Marijuana Delivery Service

According to new regulations, a marijuana delivery service may soon be able to operate all over the state of California, irrespective of county or city rules. Additionally, it looks as if those who receive marijuana on prescription will soon be able to purchase edibles with higher levels of cannabis than what is available under California law at present. At the same time, however, there are likely to be tighter regulations in terms of what can be said in cannabis product advertisements. The Impact of Regulations on a Marijuana Delivery Service in California State regulators have recently proposed to make permanent changes…

3 Ways to Budget Yourself When You Have Your Own Business

To start a business, whether big or small, you will need a capital. Without a capital, you won’t be able to start a business. There are lots of initial costs required to get your business started before you could begin to get some returns. Before you could set up a store, you will need to rent a suitable place and set up the place such as display shelves, etc. You will need to pay in advance for goods to be displayed or sold in the stores and you will also need to hire staff to help you sell the goods.…

Beyond Break-Fix – The Power Of Proactive IT Companies

In the world of IT, it can often be difficult to stop minor problems before they become crises – and this is the cause of quite a bit of expensive downtime. It’s estimated that the cost of downtime in all businesses worldwide exceeds $1.25-2.5 billion worldwide. Because of this, it’s important to do everything you can to prevent downtime in your business – and maximize profitability. In this article, we’ll examine some of the biggest benefits of proactive IT. Proactive IT helps you recognize issues with servers, network infrastructure, and other such issues before they become a major problem –…

How to Finance A New Business

Entrepreneurship has been hailed as the pathway to self-actualization and making a real contribution to society through product creation, development, and marketing. That said, setting up a business can be a costly affair. Almost every activity from registering your business, you can do this via a company formations agent, to equipping your premises to promoting your products and brand, has a cost attached to it. Access to financing is therefore one of the priority areas that you have to explore as you start your business. There are various options to factor in when seeking reliable financing for your new business venture.…

How Using Promotional Giveaways Can Help You Develop Your Business

Looking for different ways to develop your business? Promotional giveaways might be the answer. Take a look at why you should use promotional business items and how they can help you grow your business. The level of competition facing all small businesses is the greatest it’s ever been. Therefore, the need for promotional giveaways has never been more necessary. This is because they’re both a practical and low-cost way of marketing to both current and potential new clients. The statistics speak for themselves, as eight out of ten American consumers own anywhere between one and ten promotional products. That’s a…

Resume Making Services – The Heroes of Job Hunting

While you’re counting your pennies inside the piggy bank you were gifted at age five, dry cleaning your interview clothes at the cheapest laundry mat in town, and checking the local ads for job opportunities while sipping a reheated day-old coffee, you come to one conclusion: it is a tough world out there. People graduate college or begin searching for a new job to better their life and their families, but the problem is, jobs can be scarce in any field one may be looking in. According to recent surveys, 98% of job seekers are eliminated based on their resumes…

All About Challenge Coins and Their Meaning

A challenge coin is used to represent an individual or an organization. But challenge coins have many uses. Here’s your guide that’s all about challenge coins. Are you interested in finding a unique way to promote teamwork within your organization? Would you like to find a subtle way to honor the sacrifices the military veteran in your family has made? Are you looking for ideas about how to facilitate communication in your volunteer group? If so, then challenge coins may be right for you. From learning a bit about their history to understanding how they can help to facilitate communication…