Three Examples of Smart eCommerce Social Media Campaigns

It is impossible to overstate the value of social media as a marketing platform. A recent study conducted by the Pew Research Center of Journalism & Media revealed Facebook now reaches a remarkable 67 percent of U.S. adults. For marketers, this represents an outstanding opportunity. Recognizing this, the following three companies have enhanced their brands significantly with smart ecommerce social media campaigns. Dollar Shave Club (DSC) came out of nowhere in 2012 to completely disrupt the $13 billion shaving industry. The company’s management team freely admits DSC would not exist today were it not for social media. Among other uses, it serves as…

Innovative Ways to Improve Your Child’s Reading Skills

Learning to read is a vital skill, but it is also one of the most difficult to acquire. Children learn to speak reasonably quickly. By the age of five or six, most kids can communicate effectively, and often they can understand quite complex conversations. Yet when it comes to reading, it takes far longer to become competent enough to understand, practically any text. Some children are quick learners and can do so by the time they are eleven or twelve. Others struggle; it may take some children several more years to become competent readers. Most parents realise that if they…

Top 4 Car Enhancements That Will Change the Way You Drive Forever

If you’re looking for better performance, perhaps more power or greater fuel efficiency, chances are the way to go about getting what you’re after is to have car enhancements carried out that will change the way you drive forever. There are many enhancements that improve car performance, including the following four that have revolutionised the way many people’s cars perform, with the effect that they find driving to be a far more enjoyable experience than in the past. One – New Brakes Yes, brakes are for stopping and slowing the car down, which makes them the most important car part…

5 Tips to Create a Unique Design to Appeal to Your Customers

Running a business successfully in this day and age is no simple task. You need to constantly adapt to new technology and business processes if you want to stay on top. It wasn’t so long ago that owning a computer was considered a luxury, but nowadays, every one of your staff members uses a computer to complete most of their tasks. In addition, we used to make offices that consisted of endless rows of cubicles thinking it would encourage employees to work hard, but we now favour open-style floor plans that promote team work and engagement. Design has also changed…

3 Things you Need when Starting a Restaurant

One industry you may be interested in getting into is serving food. This is sure to be one of the best ways to work towards satisfying customers by offering some of the best meals possible. The good news is that this can be a thriving business and allow you to have great success by opening a restaurant in your area. In fact, studies show that $782.7 billion was reported in restaurant sales throughout the industry in 2016. However, if you plan on opening your restaurant, you will want to be aware of the right things you should have on hand to…

In a World of Robotics, Creative Jobs Cannot Be Replaced

Look around you. In every man-made item that you have in your home some creativity went into it. Someone had to design the unique look of your lamp, or of your computer, or of even your simple, wooden desk. In everything humans have ever been able to create, some creative design had to be thought up. The technical aspect couldn’t be the only thing that got any thought; being creative was just as important in the process. In a report from 2013 entitled The Future of Employment, academics studied 700 different professions and tried to predict how likely it would…

Car Dealers Need To Up Their Lead Game In 2017

Industry experts are predicting a softer year for auto sales in 2017 after this year’s peak, but car dealers know that a softer year only means they have to lean in to keep sales up at their business. A successful salesperson doesn’t just grind the phone making cold calls, they make smart follow ups that are more likely to turn into test drive appointments and sales. There are 3 tricks to making more successful follow ups that are more likely to result in test drive appointments and sales, and they’re essential techniques for any salesperson as foot traffic to the…

This Year’s Top Gifts For The Guitarist In Your Life

Whether it’s a friend, family member, or partner, there’s always at least one person on your list that makes holiday gift giving a challenge. Whoever it is, they can make you dread any birthday or special occasion that requires a gift. Your attempts in the past have always meant the weeks leading up to the holidays were filled with worry as you search for a present that has serious wow factor. If they can’t or won’t answer any of your questions about what they want, then it’s time to start looking towards their hobbies for inspiration. As a guitarist, they…

Top Requirements for Remote Workers

Remote working is becoming more commonplace thanks to a business video conferencing solution for IT such as BlueJeans and its economical and personal benefits. This does mean that recruiters for remote teams may be wondering what traits and requirements they need to look out for in their remote working staff. Some of the requirements and necessary skills are very different than they were in the traditional office set up. Not everyone possesses them or is able to make their existing skills transfer online. Look out for these traits when you are hiring, encourage them in your existing team, and try…

5 Common Injuries that Occur Due to a Car Accident

One of the scariest things about being on the road is the possibility of being in a collision. However, studies show that 20-50 million people are injured in a car wreck annually. If this unfortunate situation happens to you, it’s ideal to know what you may encounter. There is a variety of common injuries that do occur to many of the passengers and drivers in an accident and knowing what some of these are may be helpful to you. Injury #1: Whiplash It can be a real hassle to deal with a strained muscle in the neck or should area,…