Posts Tagged‘ecommerce’

The Basics of Ecommerce Business and Why Invest in Ecommerce Platform Integration

In 2019, the average American spends a good chunk of their time on the internet each day. Whether it is surfing the web for current events, watching cute puppies on YouTube, or shopping online, the internet is here to stay. We don’t even need to leave the comforts of our own homes to get our groceries anymore; they can be delivered right to our doorsteps. These changing times mean that more and more business is conducted over the internet. New ecommerce businesses are starting every single day selling a wide range of products and services. If you’re looking to start…

Are You Accidentally Turning Away Potential Ecommerce Customers?

Driving traffic to your ecommerce website through paid and unpaid marketing efforts is important. But it’s what site visitors do once they get there that really matters for your bottom line. If you have tens of thousands of visitors each week but few sales, it’s a wake-up call you need to make changes to your site to boost conversion rates. Ask yourself: Are you accidentally turning away potential ecommerce customers with something you’re doing—or not doing? Nearly every online merchant can do something to optimize their sales funnel in the hopes of turning more visitors into bona fide customers. Metrics to Gauge…