In the past businesses had to almost predict what people wanted in an effort to attract people to their products. Nowadays, thanks to the internet and vast amounts of readily available research, those who are seeking to innovate can use big data to find out what their target audience wants. This kind of analytical data has also proven useful in sports for recruiting and tactical decisions. It is, therefore, no surprise that the predictive analytics market is projected to reach $6.5 billion by 2019. Drawing upon analytical data can help companies make important decisions regarding how they push their merchandise.…
Analytical Data is Changing the Way Industries Operate – Here’s Why all Businesses Should Take Advantage of the Stats
