Investing in the hospitality industry can be a great way to boost your existing portfolio or kick-start a new career. Yet as with any investment, there’s some degree of risk involved in the ever-evolving restaurant business. Before jumping in, be sure you keep these factors in mind. Know your market New restaurants have an unnervingly high failure rate, but you can get around it by pinning down the target demographic. Who will be visiting the restaurant or franchise? What will they be expecting? Analyse neighbourhood demographics to understand who your customer is and what they need. Education, income, and age…
What you should know before investing in a new restaurant
