Posts Tagged‘marketing’

5 Reasons Why Video Animation Is Relevant to Your Brand

Source: Unsplash | Hans Eiskonen Video animation has evolved over the years from only being used in cartoon and movies to now being used in digital media. The animation is used to convey all kinds of content, both online and offline. If your brand is looking to sell and advertise a product or service, the use of animated videos is a very effective way to execute this successfully. Exploring this further, here are five reasons why video animation is the boost that your brand needs. Video animation is super engaging. Everyone relates to animation in one way or the other.…

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Promoting Your Business Using Adwords

The world of advertising has evolved dramatically since the inception of the internet. Businesses no longer depend solely on traditional mediums of communication like television, radio and newspaper for advertising. Almost 90% of profitable advertisements are generated via the online world where brands get to interact directly with their specific target customer base. Internet advert models ensure that businesses do not waste scarce resources, reaching out to the public in the hopes of converting the visitors to customers and making a sale. The process has been streamlined thanks to online advertising. It is cheaper, more efficient and more personal. The…

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The Absolute Best Time to Send Your Next Email Campaign

Source: Unsplash | Krsto Jevtic Have you ever wondered what is the best time for sending emails campaigns? Or even the best day of the week? Or the best day of the month? Don’t mistake email campaign for just any email, here we specifically mean campaigns and newsletters that you send to promote your product and services. Identifying the best time to send your next email campaign is an integral part of your email marketing strategy. It will help you scale up your return on interest (ROI), click-through-rate, and more. That’s why, in this article, we will talk about the…

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Role of Social Media as a Trusted Source of Information

Hypothetically, much adolescence spends an average of 8 hours online routinely. Much of the time is considered to be spent on social media, with only some attention of spotlighted on research and learning.  Social media has picked up credibility throughout the years as a trusted wellspring of information and platform where organizations can connect with audiences.         Social media is a great source of sharing ideas and learning-based information Social media is PC based technology that encourages the sharing of thoughts, ideas, and information through the structure of virtual systems and networks. Here we are demonstrating some of the efficiently positive…

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Reasons Why People are Abandoning Your Products in Favour of Other Options

Source: Unsplash It is common for some sales in your company to drop slightly over a given period. It is usual to see profits fall and rise. The problem is when the drop seems to be too drastic. It shows that many people who used to be your customers decided to leave you in droves. You need to understand the reason behind their behaviour and find a way to deal with the problem. Increase in price People bought your products before because they were of top quality. However, they were not valuable enough to justify a drastic increase in price.…

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Why Digital Marketing Has Become So Popular With Small Businesses

Is that so difficult to imagine that many small companies are overwhelmed by what is happened with changes in marketing today. They are astonished and how digital marketing has supplanted traditional marketing as a go-to marketing strategy for small businesses. Only a few decades ago small companies were aspiring to be able to utilize very effective marketing strategy flight television, radio, billboard advertising. The goal was to accumulated marketing budget that allowed them to get the power and reach that these marketing strategies brought and allowed them to compete alongside the biggest companies in the world. On the way to getting…

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How Using Promotional Giveaways Can Help You Develop Your Business

Looking for different ways to develop your business? Promotional giveaways might be the answer. Take a look at why you should use promotional business items and how they can help you grow your business. The level of competition facing all small businesses is the greatest it’s ever been. Therefore, the need for promotional giveaways has never been more necessary. This is because they’re both a practical and low-cost way of marketing to both current and potential new clients. The statistics speak for themselves, as eight out of ten American consumers own anywhere between one and ten promotional products. That’s a…

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Resume Making Services – The Heroes of Job Hunting

While you’re counting your pennies inside the piggy bank you were gifted at age five, dry cleaning your interview clothes at the cheapest laundry mat in town, and checking the local ads for job opportunities while sipping a reheated day-old coffee, you come to one conclusion: it is a tough world out there. People graduate college or begin searching for a new job to better their life and their families, but the problem is, jobs can be scarce in any field one may be looking in. According to recent surveys, 98% of job seekers are eliminated based on their resumes…

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Study Revealed How Advertising Influences 90 Percent of Consumers to Buy

Advertising has always been (and will always be) an integral part of any business’s marketing campaign. The ad world has been spreading to different media and evolving over the years. Marketers continue to get smart and innovative about convincing people to buy, which is why we have been experiencing increased growth in advertising returns. A recent study just confirmed the importance and value of advertising. It shows that advertising converts almost every consumer, convincing 90% in total to make purchases. Specifically, the study shows that 81% of millenials (people born from the 1980’s to 2000) and 57% of baby boomers (people…

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Types of Digital Marketing

Each type of business needs a different type of digital marketing and the strategies that come with it. It’s always better for a brand or company to have an online marketing strategy, but understanding which ones would work best for the situation, or simply knowing your options might affect or even change the way a company is perceived in the public eye. It’s important to know the types of digital marketing, because you might not always have the budget for an expert. Search Engine Optimisation  SEO is one of the strongest types of digital marketing out there. 94% of all…

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